What are the most effective strategies and tools available for self-storage business owners to grow their operations in today’s competitive market? Considering the various aspects of the industry, such as customer acquisition, retention, and facility management, how can self-storage operators leverage technology, marketing, and customer service improvements to enhance their business? Additionally, what role do market trends and consumer behavior play in shaping the growth strategies for self-storage businesses? Please provide insights on innovative approaches and best practices that have proven successful in expanding a self-storage business while maintaining high levels of customer satisfaction and operational efficiency.